Your school website is a chance to show off what you’re really about. From how it looks to navigation, use these four tips to make your site stand out from the rest.
Mobile Optimisation
Future proof your school website by ensuring it is fully optimised for mobile access. Around two thirds of all visits to school websites now come from mobile devices, a number that is only likely to rise. Use a dedicated company like https://www.fsedesign.co.uk/websites-for-schools to create a fully mobile-friendly site.
Narrative
Both existing and potential parents want to see the school’s story evident on the website. To do this, you’ll need to build and weave a narrative through both your evergreen copy and updates, such as videos and newsletters.
Design Reflecting School Identity
Carbon copy websites for schools will not stand out, which is why bespoke design is essential for showing off your uniqueness. How colour, font and spacing are used can reflect your school’s values and identity. The website should be consistent with your existing school colours and logo.
Navigation
A school website must be easy to navigate, bearing in mind all the possible users, such as staff, inspectors, parents, and even students. Whether it’s term dates or contact numbers, users need to be able to easily move around the site and find what they need, with the help of clear menu titles and tabs.
A stand-out website will use both narrative and aesthetics to show off your identity, while being easy to navigate and access from any device.